— PROJECT NAME

Microsoft Clarity

— ROLE

Social Media Program Manager

— DATE

09/2024-Current

— URL

https://clarity.microsoft.com

Microsoft Clarity is a free behavior analytics tool that visualizes how users interact with websites through heatmaps, session recordings, and AI insights to improve user experience.

As part of the Microsoft Clarity team, I lead social media and digital marketing initiatives that build brand awareness and user growth. My work includes developing content strategies, managing campaigns across LinkedIn, X, and other platforms, and creating resources that highlight Clarity’s value.